For us, a new award is the best recognition for a job that is done well. The difficulty of continuing with the highest level of demand increases with each collection that we develop, with the great challenge that is to continue to innovate, and to improve in the forms and materials and maintaining the maximum quality and functionality. Something that we wereable to achieve thanks to the enthusiasm, commitment and collaboration with the best designers, as shown with Origin and Seung-Yong Song.
Thus, a new Design Plus joins the ones we have already achieved in 2007, 2011 and 2015 for the Tambo, Structure and Bowl collections, respectively. A prestigious award granted by the international ISH fair in Frankfurt, which is indeed special for us, as it values design, innovation and quality, goals that we pursue day by day and, on the other hand, it isawarded by a highly specialised jury, this year has been chosen among 154 products from 19 different countries.
Specifically, quality of the design, global concept, degree of innovation achieved, materials used, as well as technical and ecological aspects are the parameters that the jury of Design Plus analyses of each product.This is a very demanding analysis for all candidates and, therefore, for our Origin collection, we were awarded for exceeding these requirements highly.
In addition, each year, the award-winning products will be presented at a special exhibition of the ISH fair, and we will receive a certificate at the opening awards ceremony. A very special event that will let Origin receive recognition beyond our stand at the fair, rewarding the effort made so far.
For this reason, we invite you to discover this collection and all of our latest from the 14 to 18 of March at ISH Frankfurt. Pavilion 3.1, stand A06.